Digital Advertising Insights · Jordan Kramer · January 2018
Brand of the Week: Alaska Airlines
This week's Brand of the Week is Alaska Airlines. See how the travel brand is spending on digital advertising across social and digital.
Social Trending Up
That's How We Fly
Now Boarding: Increased Competition
See Alaska Airlines' Full Digital Advertising Strategy [Free Report]
While Alaska Airlines is not one of the top overall spenders for the travel category in the digital advertising space, they are becoming quite a contender on social. Based on historical trends, we can expect the airline to keep shifting digital spend to Facebook and increasing their budget in 2018.
To learn more about our panel-based, social advertising intelligence solution, contact our team here and download the full brand report detailing Alaska Airlines' digital strategy below.
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