AI Insights · Timothy · April 2026
Top 5 Apparel Apps on Android in Belgium - Q1 2026
Explore the performance trends of the top 5 apparel apps on Android in Belgium during Q1 2026, with insights from Sensor Tower.
In the first quarter of 2026, the top 5 apparel applications on the Android platform in Belgium showcased varying performance trends. Here’s a closer look at each app’s metrics, based on data from Sensor Tower.
SHEIN-Shopping Online experienced a gradual increase in weekly downloads, starting at around 5.2K in early January and climbing to approximately 7.8K by mid-March. Meanwhile, weekly active users grew from 651K to around 780K by the end of the quarter.
Zalando – online fashion store maintained a stable download rate, with numbers ranging from 3.5K to 5K throughout the quarter. Active users fluctuated slightly, peaking at about 634K in the first week of January before stabilizing around 475K by the end of March.
Lounge by Zalando | Outlet showed consistent weekly downloads, averaging around 3K to 4.3K. The app’s active user base saw a steady rise, starting at 86K and reaching nearly 125K by the quarter's conclusion.
vanHaren downloads increased significantly, starting at 2.3K and peaking at 4.5K in early March. Active users also rose from 4K to over 7.5K during the same period.
Finally, C&A Fashion Online Shop saw downloads climb from 1.7K to 3.4K. Active users, however, experienced a slight decline from 71K to 55K by the end of March.
These insights provide a snapshot of the dynamic landscape of the apparel app market in Belgium, showcasing varying trends in downloads and user engagement. For more detailed analysis, visit Sensor Tower.
