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AI Insights · Timothy · April 2026

Top 5 Apparel Apps in Portugal: Android Performance in Q1 2026

Explore the download and active user trends of the top apparel apps on Android in Portugal during Q1 2026, with insights from Sensor Tower.

Top 5 Apparel Apps in Portugal: Android Performance in Q1 2026

In the first quarter of 2026, the performance of the top apparel apps on the Android platform in Portugal showcased notable trends in downloads and active users, as revealed by Sensor Tower's data.

SHEIN-Shopping Online saw a consistent increase in weekly downloads, peaking at approximately 11.5K towards mid-March. The app maintained a strong base of active users, fluctuating slightly but holding steady above 1M throughout the quarter.

Zalando – online fashion store experienced a gradual decline in weekly downloads, starting at 4.9K and dropping to around 2.2K by the end of March. Active users showed a similar downward trend, with numbers decreasing from 23.3K at the start to 11.4K by quarter's end.

For the ABOUT YOU Online Fashion Shop, downloads remained relatively stable, hovering around 3K per week. Active users initially decreased but rebounded towards the end of the quarter, reaching over 121K.

Zara downloads began at 5K and showed a downward trajectory, stabilizing at approximately 2.4K. However, active users demonstrated a recovery trend, rising from 77K in February to nearly 89K by the end of March.

Lastly, Lefties - Clothes & accessories maintained a modest download rate, closing the quarter at about 1.5K weekly downloads. Active users decreased from 30K at the start to 14K by the end of the period.

These insights provide a snapshot of user engagement and app popularity within Portugal's apparel sector on Android. For further details and additional insights, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2026