AI Insights · Timothy · April 2026
Top Beauty Retail Apps on Android in Europe: Q1 2026
Discover the performance trends of the top beauty retail apps on Android in Europe during the first quarter of 2026, based on Sensor Tower data.
In the first quarter of 2026, the top beauty retail apps on Android in Europe showcased varied performance trends in terms of weekly downloads and active users. Here's a closer look at the top five contenders.
Mein dm saw a consistent pattern in weekly downloads, peaking at approximately 127K in early March. Meanwhile, its weekly active users increased from around 4.7M to 5.6M by the end of the quarter.
Золотое Яблоко: скидки и акции experienced a notable surge in downloads, reaching 125K in the first week of March. Active users fluctuated, peaking at about 3.9M before settling at 2.9M.
Rossmann - Coupons & Angebote maintained a stable download rate, with numbers ranging from 33K to 55K. Its active user base showed a positive trend, growing from 3.2M to nearly 3.8M.
Gratis - Kozmetik & Makyaj demonstrated a steady increase in weekly downloads, starting at 36K and culminating at 41K. Active users also rose, peaking at 1.3M mid-March before slightly dropping towards the end.
Finally, Notino: perfumes and cosmetics showed a varied download pattern, with a high of 50K in late February. The active user count started at 1.1M, fluctuating slightly throughout the quarter.
These insights reflect the dynamic landscape of beauty retail apps on Android in Europe, as captured by Sensor Tower. For more detailed analytics and trends, Sensor Tower offers comprehensive data and insights.
